What’s a better purchasing strategy with limited budget? Bigger variety, less in quantity or smaller variety, higher in quantity?

I have a small capital to work with, I'm looking to purchase some supplements and other related products from North America for sale in Asia. I'm hoping to get some of your opinions on which would be a better strategy for purchasing. These products will be sold through online channels such as online store, instagram and facebook.

Thank you for your advice!

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