Yelp’s CPC PPC Advertising. What’s your CPC? Rip-Off?

I want to know what is Yelp charging your business for clicks? We are a small service based company and got suckered into Yelp Advertising. Our cpc started at about $7 for each click. 2 Months later and we are at $37 a click!!!! We have only had two customers contact us and secured ZERO jobs from Yelp. What's your story?

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