Starting an ecommerce business as it’s own entity, but using brick and mortar to purchase product.

First of all, I have no idea how to ask this question. I work for an electric motor distributor that has been around since the 70's. We have almost no relevant online presence. After years of beating my boss over the head to start an ecommerce site, she finally agreed, but she doesn't want it to look like it is our company because our pricing online will have a lower markup than our brick and mortar. Furthermore, we are setting up a separate LLC for the ecommerce site that I will own 60% of. My question is: Is there a way to set up our brick and mortar up as a parent company so we can pay invoices for the ecommerce site without setting it up as a customer of the Brick and mortar?

The brick and mortar has all the buying power, so the ecommerce site cannot buy directly from the manufacturers, but we don't want to "sell" the motors to the ecommerce site at 0% markup, because the profit margins will eventually look like crap for the brick and mortar. Does this even make any sense? Sorry, but I want to have some idea before we talk to our accountant to start setting things up.


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